Professional Experience

Director of Digital Commerce & Site Experience, AAA Mountain West Group

AAA Northern California, Nevada and Utah

Serving AAA Members in Alaska, Arizona, Northern California, Montana, Nevada, Utah, and Wyoming

2024 - Present

Principal Consultant and Site Experience Advisor
LSS Strategic Services
2018 - 2024

eCommerce Consultant - 2023 to 2024

Director, Site Merchandising & Site Marketing - Good Eggs 2021 to 2022

Site Experience Consultant - Furi Sport.com 2020 to 2021

Site Experience Consultant - Banana Republic Factory Online 2018 to 2019

Director, Site Merchandising & Site Marketing
Torrid.com
September 2022 - August 2023

Senior Director, Site Merchandising
Macy’s.com - Men’s & Kids
July 2019 - June 2020

Director, eCommerce Merchandising
Levi Strauss & Company
July 2015 - March 2018

Director, eCommerce Merchandising
Gap.com - Women’s, Maternity, Kids
April 2013 - April 2015

Notable Achievements

Best Online Shops of 2023 - Newsweek
https://www.newsweek.com/rankings/best-online-shops-2023
2022 - Torrid.com ranked 4th among the best women's fashion (single brand) sites

Exceeds Award - Gap, Inc.
2014 - Developing and launching Gap Online’s exclusive kids uniform collection
2013 - Excellence in identifying, recruiting and retaining key talent at Gap.com

Education

Bachelor of Arts, Fashion Merchandising
American InterContinental University
Los Angeles, California